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Example — B2B agency · Professional services · 2025

Example project — an illustration of how we’d approach this brief

Lead-to-invoice CRM automation with n8n

Example project: how a 12-person agency can replace six manual hand-offs with one self-hosted n8n pipeline, from enquiry to signed proposal to invoice.

Intake channels unified
4 → 1
To first reply, not hours
Minutes
Manual hand-offs automated
6
Platforms
n8nMakeAI

01 — Problem

The problem.

Leads arrived from four channels, were copied into a CRM by hand, and proposals and invoices were created manually — causing slow replies and missed follow-ups.

02 — Solution

What we built.

  1. 01

    Unified all inbound channels into a single n8n intake workflow with enrichment and deduplication.

  2. 02

    Added AI triage to classify leads and draft first replies for review.

  3. 03

    Generated proposals from templates on deal stage change and pushed accepted proposals to the accounting system as invoices.

03 — Stack

The stack.

  • n8n (self-hosted)Orchestration
  • HubSpotCRM
  • OpenAITriage & drafting
  • XeroInvoicing

04 — Results

The results.

4 → 1

Intake channels unified

Minutes

To first reply, not hours

6

Manual hand-offs automated

Have something in mind?

Book a free 45-minute strategy call. You’ll leave with a clear plan — whether or not you work with us.